Senior Director Corporate Marketing

Paylocity is an award-winning provider of cloud-based HR and payroll software solutions, offering the most complete platform for the modern workforce. The company has become one of the fastest-growing HCM software providers worldwide by offering an intuitive, easy-to-use product suite that helps businesses automate and streamline HR and payroll processes, attract and retain talent, and build a strong workplace culture.

While traditional HR and payroll providers automate basic HR processes such as payroll and benefits administration, Paylocity goes further by developing tools that HR and businesses need to compete for talent and deliver against the expectations of the modern workforce.  

We give our employees what they need to succeed, including great benefits and perks! We offer medical, dental, vision, life, disability, and a 401(k) match, as well as perks that support you, your family, and your finances. And if it’s career development you desire, we provide that, too! At Paylocity, people matter most and have always been at the heart of our business.  

As part of the Sales & Marketing team, you’ll help us solve challenges and succeed as you grow and understand the unique needs of our clients and tailor easy-to-use solutions to deliver the performance they need.  

With a position in Sales & Marketing, you’ll strengthen our relationships with clients, anticipate their needs, and think outside the box to unlock new possibilities.  

Position Overview: 

We are seeking a strategic and results-oriented Senior B2B Marketing Leader to oversee and drive the integrated marketing efforts across our organization. This role reports into the Head of Marketing & Sales strategy. The Sr. Director, Corporate & Field Marketing will be responsible for leading multiple functions including Communications, Campaigns, Brand, Sponsorships and Creative. The ideal candidate will have a proven track record in developing and executing comprehensive B2B SaaS marketing strategies that enhance brand presence, drive lead generation, and support business growth objectives. 

Key Responsibilities: 

• Strategic Leadership: Develop and execute the overall marketing campaigns strategy aligned with business goals and market trends. 
• Team Management: Lead and inspire a diverse team of marketing professionals.  
• Campaign Development: Oversee the creation and execution of integrated marketing campaigns that leverage events, digital channels, PR, and social media to drive awareness and demand. 
• Brand & Creative Management: Ensure consistency in messaging, voice, and visual identity across all marketing initiatives and channels. 
• Marketing Communications: Provide strategic leadership and vision for the overall marketing communications strategy, ensuring alignment with organizational goals and driving innovation in campaign development and execution. 
• Omnichannel Campaigns: Lead the cross-functional development and implementation of omnichannel marketing campaigns, integrating digital, social media, traditional advertising, and experiential marketing to deliver cohesive and personalized brand experiences across all customer touchpoints. 
• Budget Management: Responsible for the budget allocation and optimization across different channels and initiatives. 
• Performance Analysis: Monitor and analyze marketing performance metrics, and optimize strategies based on data-driven insights. 
• Cross-functional Collaboration: Work closely with counterparts across marketing and cross-functional leaders in sales, product management, finance, service and other key stakeholders to align marketing efforts with overall business objectives. 

Qualifications: 

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field; MBA preferred. 
• Proven experience 15+ years in a senior marketing leadership role in a B2B environment. 
• Strong understanding of B2B SaaS marketing strategies, channels, and best practices. 
• Demonstrated success in developing and executing integrated marketing campaigns that drive revenue growth. 
• Experience managing and mentoring cross-functional marketing teams. 
• Excellent communication, presentation, and interpersonal skills. 
• Strategic thinker with a data-driven mindset and ability to innovate and lead change 

Paylocity is an equal-opportunity employer.  Paylocity is committed to the full inclusion of all individuals. We recruit, train, compensate, and promote regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. At Paylocity, we believe diversity makes us better. 

We embrace and encourage our employees’ differences in age, culture, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion or spiritual belief, sexual orientation, socio-economic status, veteran status, and other characteristics that make our employees unique. We actively cultivate these differences through our employee resource groups (ERGs), employee experiences, perspectives, talents, and approaches to drive innovation in the software and services we provide our customers.

We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. To request reasonable accommodation in the job application or interview process, please contact accessibility@paylocity.com. This email address is exclusively designated for such requests, aligning with federal and state disability laws. Please do not send resumes to this email address, as they will be removed.  

This role can be performed from any office in the US. The pay range for this position is $160,000-$270,000yr; however, base pay offered may vary depending on job-related knowledge, skills, and experience. This position is eligible for an annual bonus and restricted stock unit grant based on individual performance in addition to a full range of benefits outlined here. This information is provided per the relevant state and local pay transparency laws for the location in which this position will be performed. Base pay information is based on market location. Applicants should apply via www.paylocity.com/careers.