Senior Manager Marketing Analytics

 Paylocity is a cloud-based software company that creates customized HR solutions for small to mid-sized organizations. Our workplace enhances communication and enables employees to connect, collaborate, and create from anywhere. Our award-winning culture ensures everyone has a voice and feels truly welcome. Join Paylocity as we shape the future of technology and the workplace!

We give our employees what they need to succeed, including great benefits and perks! We offer medical, dental, vision, life, disability, and a 401(k) match, as well as perks that support you, your family, and your finances. And if it’s career development you desire, we provide that, too! At Paylocity, people matter most and have always been at the heart of our business.

As part of the Sales & Marketing team, you’ll help us solve challenges and succeed as you grow and understand the unique needs of our clients and tailor easy-to-use solutions to deliver the performance they need.

Position Overview:

The Manager, Marketing Analytics is responsible for delivering insights from data and reporting to the rest of the Marketing and Go-To-Market leadership teams. You will be responsible for influencing and informing marketing strategy and decision making by gathering, analyzing, and socializing metrics and insights.

Location: Remote

Reports To: Senior Manager, Marketing Analytics

Responsibilities:

The below represents the primary duties of the position, others may be assigned as needed. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Collect and analyze data from Digital and Product Marketing, Sales, Channels, Finance, and Product teams to identify targeted areas for action and quantify costs.
• Translate data into insights that can lead the rest of the marketing and go-to-market organization.
• Establish reporting views and procedures for tracking performance of operational metrics at Marketing all hands meetings.
• Assist in design and development marketing data mart ecosystem in conjunction with data engineer and other team members. Develop a reporting layer across raw data sources as necessary.
• Develop funnel and attribution related reporting using Tableau.
• Track and report on implementation progress of initiatives previously approved by the senior leadership team.
• Prepare monthly memos to the senior leadership team to identify organizational roadblocks and communicate progress on active initiatives.
• Create communications plans for sharing details on new projects and initiatives with Marketing team members.
• Coordinate the quarterly and annual Marketing goal setting process.
• Proactively explores data to deeply understand the prospect, partner, and customer experiences with respect to Marketing and overall Go-To-Market activities.
• Support cross-functional projects with ad hoc analyses and development.

Requirements:

• BA/BS bachelor’s degree
• Minimum 4 years of experience in business intelligence / reporting / analytics
• Experience with SQL and data visualization tools (Tableau, Power BI, Looker, etc.)

Preferred Skills:

• 3+ years of experience with SQL
• 2+ years of experience using Business Intelligence tools such as Tableau, Power BI, QlikView, Looker, etc.
• 2+ years of experience with data warehouse concepts and ETL/ELT
• 2-3 years driving insights with analytics leveraging a deep understanding of the details of how data is created and is used to solve business problems.
• Ability to communicate cross-functionally (both verbally and written) to share analysis insights with stakeholders across the organization.
• A systems thinker who understands the impact that decisions can have both up and downstream and is familiar with how different parts of the business operate and connect to each other.
• Strong organizational skills, with the ability to set and adhere to deadlines and move projects forward with minimal supervision.
• An individual who thrives in ambiguity and project-based work that will change frequently, depending on the needs of the company.
• Strong results-driven project management skills, detail orientation and an ability to manage multiple priorities.
• History of cross-functional collaboration with teams such as sales, finance, analytics and product
• Experience with digital marketing and digital analytics tools (Google Ads, Google Analytics, etc.)
• Experience presenting in front of senior leadership teams.

Soft Skills:

• Team Player, collaborating with others to make awesome happen.
• Self-Motivated – you like to work hard, play hard.
• Adaptable – quick feet! You can shift priorities if needed.
• Highly Organized – detail-oriented is your thing!
• MS Office applications - are no sweat when it comes to your skillset.

Paylocity is an equal-opportunity employer. Paylocity is committed to the full inclusion of all individuals. We recruit, train, compensate, and promote regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. At Paylocity, we believe diversity makes us better.   

 We embrace and encourage our employees’ differences in age, culture, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion or spiritual belief, sexual orientation, socio-economic status, veteran status, and other characteristics that make our employees unique. We actively cultivate these differences through our employee resource groups (ERGs), employee experiences, perspectives, talents, and approaches to drive innovation in the software and services we provide our customers.  

We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. To request reasonable accommodation in the job application or interview process, please contact LeaveBenefits@paylocity.com. This email address is exclusively designated for such requests, aligning with federal and state disability laws. Please do not send resumes to this email address, as they will be removed. 

This role can be performed from any office in the US. The pay range for this position is $120,000 - $160,000/yr; however, base pay offered may vary depending on job-related knowledge, skills, and experience. This position is eligible for an annual bonus and restricted stock unit grant based on individual performance in addition to a full range of benefits outlined here. This information is provided per the relevant state and local pay transparency laws for the location in which this position will be performed. Base pay information is based on market location. Applicants should apply via www.paylocity.com/careers.