Request a Demo

resources

Mastering Organizational Branding on LinkedIn with Roy Abdo

June 25, 2024

Looking to boost your organization's online presence and attract top talent?

Read the Transcript
Human Resources
Subscribe to HR Mixtape Now:
Listen on Apple Podcasts Listen on Spotify

Description In this episode of the HR Mixtape podcast hosted by Shari Simpson, CEO Roy Abdo from Digital Revamp shares insights on showcasing organizational culture on LinkedIn. They discuss the importance of aligning website content with social media messaging, understanding target audience preferences, and the impact of positive reviews on brand perception.

Key Takeaways:

  1. Documenting Culture: Roy emphasizes the importance of articulating company culture on the website before broadcasting it on social media platforms like LinkedIn.
  2. Engaging Content: The conversation highlights the need for organizations to create engaging content that resonates with potential employees and aligns with their values and interests.
  3. Handling Negative Reviews: Roy suggests focusing on generating positive reviews to build trust and authenticity, and addressing negative feedback transparently to maintain a positive brand image.

 

shari-simpson-headshot-1

Shari Simpson

Host
Senior Manager Thought Leadership
Paylocity
roy-abdo-2

Roy Abdo

CEO
Digital Revamp
011002000116a-recruiting-fullwidth

Keep Your Workforce Ready 

Finding the right talent for your team can be challenging in today’s market. But with the right tools, it doesn’t have to be a strain on your internal resources as well. Our recruiting platform streamlines the process, bringing you an intuitive way to search for and engage with top candidates. With communication methods like texting and video, and data that helps you track progress, attracting and winning has never been easier.

Recruiting